spirit up
Client: KFC w/ Brixton Finishing School
Agency: 1000heads
Creatives: Sergio Lopez, Mitchel Adu, Qian Shu, Addassa Uter, Tiyah Rowe, Ya’eesh G.
Leading up to the christmas adidas runners is and has been a space for people to connect through their love of running.
Young people(Gen-Z), currently face a lack of third-spaces to connect in.
after the recent closure of the adidas shoreditch studio, both groups are looking for a home.
adidas will be a pioneer in uniting gen-z with a mobile hub, connecting all of london accross the river thames
Thus - where even the scroogiest of scrooge
Young people(Gen-Z), currently face a lack of third-spaces to connect in.
after the recent closure of the adidas shoreditch studio, both groups are looking for a home.
adidas will be a pioneer in uniting gen-z with a mobile hub, connecting all of london accross the river thames
Thus - where even the scroogiest of scrooge
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A mentoship programme and space for young people, to explore running, expressing themselve the best way they know how, by being creative.
- Promotion through selected BIG FISH
- UGC for their application (ADULT SWIM)
- Partnership with London Boroughs (Lambeth, Camden, etc)
- In app content (Masterclasses)
Our ethos - Everyone is a creative and running is for everyone.